Family Business Established in 1949
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Ready for a fresh look?
Come try on your next favorite style at 1383 Main Street, Downtown Sarasota! Whether you're looking for something bold or classic, our team of expert eye technicians—men and women alike—are here to help you choose the perfect frame. Stop by today and let us help you find your new favorite look.
We can’t wait to see you!
DOLABANY FIRENZE PLUME
SWISS FLEX & TOM DAVIS
LA EYEWORKS
ARNETTE & MODO
KAWASAKI & BRETT
TOM DAVIES & TAXI
VUARNET ARNETTE PERSOL
DAVID SPENCER MATTISSE
GOTTI EYEWEAR LUNOR LEMARCA
CUTLER & GROSS
RIMMEL
INSTAGRAM @sotosoptical
FACEBOOK @sotosoptical
Focused on Community
Committed to Care
VETERANS RECEIVE 20% OFF ALL PURCHASES!
At Soto's Optical Boutique, we've been a proud part of the Sarasota community for over 70 years. As a family-owned business, we’re dedicated to offering personalized, high-quality eyewear while giving back to the community that has supported us through the decades.
Our commitment goes beyond just eyewear. We actively contribute to the growth and well-being of Sarasota through various volunteer efforts and community involvement. From serving on the board of the Downtown Improvement District to supporting local festivals, promotions, and fundraising events, we strive to make Sarasota a better place for everyone.
We appreciate you choosing to shop local and support family-owned businesses like ours. When you visit Soto’s Optical on Main Street, you’re not just getting top-notch eyewear—you’re also supporting a local business that cares deeply about its community.
Thank you for being a part of our journey. We look forward to continuing to serve you and Sarasota for many more years to come!